“Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.” –Beth Comstock, Vice Chair […]
Marketing is the essential function that every business must have to promote their products and services. It is the method […]
Whenever two people meet, there are really six people present. There is each man as he sees himself, each man as the other person sees him, and each man as he really is.” - William James Even though William James may have been talking about the interaction between two people, I believe the same can be said of organisations.