Branding is a concept that can sometimes be a little vague and therefore confusing. But a brand can make or […]
Covid-19 has redefined the way we live. From the way we communicate, find information, shop and work, no aspect of […]
Group of people using social media on their phones
Social media presents great opportunities for all aspects of a business. These platforms allow you to speak directly to your […]
As we transition into a new year, there’s often two things on our minds: reflection and anticipation. On the one […]
When running your own business, it’s likely you’ll have to think and do many different things at the same time. […]
When your audience engages with you as a brand, they are experiencing several ‘touch points’, which make up the customer […]
Visuals express ideas in a snackable manner. -Kim Garst When it comes to creating great marketing content, there are so […]
When it comes to marketing, regularly analysing the numbers (and using what you’ve learnt) is an extremely effective way of […]
“Building a good customer experience does not happen by accident. It happens by design.” –Clare Muscutt Marketing technology, or ‘martech’ […]
“Engaging people is about meeting their needs – not yours.”- Tony Robbins One of the common pitfalls of marketing is to […]